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1. Business buyer behavior refers to the buying behavior of the organizations that buy goods and services for use in the . . . of other products and services that are sold, rented, or supplied to others.
2. In the . . . process, business buyers determine which products and services their organizations need to purchase, and then find, evaluate, and choose among alternative suppliers and brands.
3. Business markets involve far . . . money and items than do consumer markets.
4. Business markets involve far . . . money and items than do consumer markets. Why?
5. Business markets contain . . . buyers.
6. Business customers are more . . . concentrated.
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